Dispelling The One-To-Many Marketing Myth

Modern marketing at its best is not generic broadcasting. It is highly contextual, deeply relevant and increasingly personal.
WinBuzzer

AI Shopping: Google Launches Universal Commerce Protocol and Direct Offers, Betting on Open Standards to Win Agentic Shopping Race

Google has unveiled the Universal Commerce Protocol and Direct Offers at NRF 2026, competing with Microsoft and OpenAI in the ...

Guide to Buying Stock Directly from Companies

Learn how to buy stock directly from companies through direct purchase plans, DRIPs, and ESPPs. Our guide covers all you need ...

Understanding Drip Marketing: Strategies & Benefits Explained

Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...

Direct Lending

An overview of the direct lending market, including the characteristics of direct lending that distinguish it from the ...
FiercePharma

2026 forecast: Pharma clicks with patients as direct sales model shifts marketing strategies

Pharma marketers enter 2026 asking where DTC fits in the DTP era. That question, which few foresaw 12 months ago, reflects the fast rise of direct-to-patient (DTP) programs. In the last few months ...
Marketing Dive

How the best marketing campaigns of 2025 navigated uncertain times

No matter how high global ad spend rose in 2025, marketers will likely remember the year for its bad vibes. In the U.S., advertisers had to contend with persistent global conflict, a tariff-addled ...
Forbes

From Reach To Relevance: Current Trends In Influencer Marketing

Ismael El Qudsi is Co-founder and CEO of SocialPubli, an award-winning influencer marketing platform with 500,000+ opt-in influencers. What if there were one thing you could do to make consumers much ...
Forbes

Direct Mail’s Defining Year: Stability And Strength

Erik Koenig is the President at Franklin Madison Direct. Erik has a passion for driving growth with data-driven direct marketing. For years, marketers have been asking where stability lives. In 2025, ...
SlashGear

Is Costco Direct Worth It For Bigger Tech And Appliances? Here's What Buyers Say

Costco may not be the first place you think of when you're getting ready to buy a new appliance or large tech item like a TV, even if you're already a member of the warehouse store. Is the spot known ...
Hosted on MSN

Direct Marketing MiX Inc. Revises Financial Forecasts and Increases Dividends

An announcement from Direct Marketing MiX Inc. ( (JP:7354)) is now available. Direct Marketing MiX Inc. has revised its financial forecasts for the fiscal year ending December 31, 2025, projecting ...
Game Rant

Nintendo Direct For November 2025 Announced, But There's a Catch

Tyler Shipley is an editor for Game Rant who has been writing for the team since 2021. Tyler has a degree in English from the University of Toledo. Some of his favorite games are platformers, but he ...