First impressions are often long lasting and can impact a professional career in profound and unintended ways. Today, because initial business contacts often happen online — think an emailed intro, a ...

First impressions matter. Book covers, article headlines, pitch emails, resumes, LinkedIn headlines, and dating profile pictures are all examples of the power of first impressions in action. You can ...

Squarespace released new research that shows Americans agree that online research is more important for travel than any other activity. Younger generations are consumed by the internet, a new ...

You can't ignore your web presence if you want to get noticed by potential customers, but simply being active online isn't enough. According to research compiled by Reach Local, an online marketing ...

Now, your digital impression is your first impression. Whether you’re logging onto a Zoom call or sending a LinkedIn message, people will take note of your online presence. All of us have digital ...

It's too bad that the person who came up with the job title "Director of First Impressions" didn't trademark the term and receive the recognition they deserved. That person understood that a ...