“Actually, we have Starry,” the counter clerk said. It was early spring of this year, and I was ordering a lemon-lime soft drink. I had asked for Sprite but was told that the establishment, a Pepsi ...

One soda company is taking the leap from the mountains directly into space, so to speak. On Jan. 11, PepsiCo announced the launch of Starry, a new lemon-lime soda that will replace the company’s entry ...

Pepsi recently ditched its lemon-lime soda, Sierra Mist and has replaced it with Starry. With the slogan, “Starry hits different,” the company said the new Starry “delivers the crisp, refreshing bite ...

When it comes to lemon-lime sodas, Sprite has long been the gold standard. Sure, there are some competitors (I see you, Starry and 7Up), but Sprite is an iconic lemon-lime soda. Like other brands, ...

PepsiCo have launched a brand new soda this week with the reveal of the lemon lime-flavored Starry, now out on store shelves. The new flavor will officially replace Sierra Mist, which has been retired ...

(WXIN) – Pepsi is pouring Sierra Mist down the drain in favor of its new Starry soda. Starry, available at U.S. retailers this week, appears to be Pepsi’s attempt to compete with Sprite, a Coca-Cola ...

COLUMBUS, Ohio — PepsiCo announced the launch of a new lemon lime flavored soda — Starry. The new soda is now available in regular and zero sugar versions at U.S. retailers and food service outlets ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. The art of marketing is convincing people ...