Research guides your business's marketing plan and the four Ps of marketing – product, price, place and promotion – which help describe the purpose of marketing research. This research gives you the ...

Purpose delivers powerful results for people and organizations. Discover how leaders can create the conditions for people to experience purpose at work.

Having a purpose comes with benefits, according to Heather Malin, a consultant and former director of research at the Stanford Center on Adolescence. When students identify a greater purpose in what ...