One of the many options available to promote a Web site on search engines is “paid inclusion.” Although there are several different kinds of paid inclusion (including pay-per-click and “trusted” or ...

Myths. We’ve all been taken in by them. Some have been around forever. Others start out as rumors, and quickly build up speed to the point where we believe them to be fact, and live our lives around ...

Ask Jeeves will stop accepting advertiser payments for inclusion in its searchable Web database, a move to draw competitive lines between it and Yahoo's new search engine. Jim Lanzone, vice president ...

There has been reports that ineedhits.com has sent out an email informing customers that AskJeeves will be making major changes to its Paid Inclusion Program. I have not seen any real confirmation of ...

Did the salesman act alone? AltaVista is calling it an isolated mistake by a lone salesman. But some say a recent pitch to buy top placement in search results speaks volumes about the fast-and-loose ...

Jackie Jahosky’s online lighting shop is just the kind of business Yahoo Inc. expected to help with its new search engine. Instead, the Internet giant has managed to rankle the Long Island ...

Google flat out tells us that links help them evaluate a site’s reputation, and that search rankings are “partly based on analysis of those sites that link to it.” We know that links are a ranking ...

Yahoo Inc. this week plans to unveil a program designed to improve the size of its Web index and the relevancy of its search engine results, the Sunnyvale, Calif., company said Tuesday. The Content ...

One week after announcing its intention to buy Web search mainstay AltaVista Co., Overture Services Inc. is buying the Web search unit of Fast Search & Transfer ASA (FAST) in Oslo for $70 million in ...