Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

Were corporate suits with no respect for the craft of hand-lettering or decades of brand equity to blame? Or perhaps it was the nation’s schools who, in their refusal to teach children cursive, had ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...