Nothing about Apple's latest promotional video felt like Apple. For over 7 minutes, an awkward comedian explains to a sleepy audience of disinterested teens that the only way parents will buy them an ...

Ahead of 2026 and associated New Year's resolutions, Apple has started sharing new social media ads focused on the Apple ...

The best Apple ads of 2025 run the gamut from emotional tributes and playful satire to a crazy "Severance" promo in NYC.

Apple today shared a new "Shot on iPhone" ad promoting the 8x optical zoom feature on the iPhone 17 Pro and iPhone 17 Pro Max ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

Apple's latest ad spot collection urges people to "Quit Quitting," by showing Apple Watch users running away from furniture.

Apple is responsible for some of the best ads of all time, with its dystopian '1984' ad often topping lists of the most iconic TV spots ever. But over the last year the company seems to have run into ...

The ads lean into a simple but relatable insight: many people enthusiastically chase fitness goals at the start of a new year ...

An advertising watchdog said Tuesday that Apple went too far with marketing that touted the availability of Apple Intelligence features that weren't released when the ads were broadcast. The National ...

Apple faces backlash over an ad that critics say portrays Thailand negatively. The 10-minute comic short shows business partners rushing around the country. Thailand's Prime Minister defended its ...

In the fourth leg of "The Relay" race, a wheelchair racer takes on a runner in the 400m. Photo: Apple Ahead of the Paralympic Games in Paris, a new Apple video called ‘”The Relay” shows athletes with ...

Apple dropped the "Search" from Search Ads and rebranded its advertising business to Apple Ads to better represent its expanding ad placements across the App Store. Similar to other ads businesses ...